But where did the brand's logo come from? There are several theories on this subject, which we suggest you to understand.

The intertwining of Coco Chanel's initials

One of the theories says that the Chanel logo comes from the intertwining of the first letters of the name Coco Chanel, because in English her name is spelled as Coco Chanel. This option is quite common, but its veracity is hard to believe. The fact is that in fact the founder of the fashion house is called Gabrielle Boner "Coco" Chanel. At the age of 12 after the death of her mother, she and her father fell into an orphanage. The future fashion designer was brought up by nuns, who taught her to sew.

After graduation, she briefly built a career as a singer - performed in clubs under the pseudonym "Coco". Some also say that the nickname "Coco" comes from one of the songs sung by the fashion designer - "Who Saw Coco?". Chanel herself once said it was a "shortened version of cocotte" - kept woman in French.

I chose the man I wanted to be and am," she once proclaimed. - If Gabrielle was the woman I was born to be, Coco was the woman I became.

And yet the involvement of the nickname in the logo is unlikely, because the designer came up with it in 1925, 15 years after the foundation of the brand.

Intertwining the initials of Coco Chanel and her lover

The second and most romantic version of the origin of the Chanel logo says that the famous combination of the two letters "C" was dedicated to the love of Coco Chanel's life - Arthur "Boy" Capel. A wealthy member of the English upper class and Commander of the Order of the British Empire, he financed her first boutiques. Many note that Capel influenced the concept of the brand. For example, the Chanel No. 5 perfume bottle of rectangular shape with beveled corners was adapted for his leather travel suitcase.

The couple dated for a long 9 years, but despite Coco Chanel's expectations, Capel was never faithful to her. After their affair ended, he married an English aristocrat, Lady Diana Wyndham. A year after their marriage, in 1919, he was tragically killed in an automobile accident.

His death was a terrible blow to me. In losing Capel, I lost everything. What followed cannot be called a happy life," Coco Chanel confessed to her friend Paul Morand 25 years after her lover's death.

The windows of the Château de Crémat.

According to the third version of the origin of the famous Chanel logo, Coco Chanel herself created it in 1925 after visiting Château de Crémat - a castle in Nice (France), where she often went to the parties of her friend Irina Bretz. The large panoramic windows of the château have many vaulted arches decorated with stained glass. It is said that these very windows have references to works of art and it was they that inspired the designer to create the logo. Not the first time a designer has been inspired by architecture, is it?

The stained glass windows in the Obasin Chapel

According to the official version of the fashion house, founded in 1910, Coco Chanel herself created the famous logo in 1925. It was inspired by the geometric patterns of the chapel in Obazin. The chapel was in a convent created to care for poor and rejected orphaned girls. It was a harsh, humble life requiring strict discipline. Here, after the death of her mother, the iconic fashion designer spent her childhood and learned to sew.

Whatever the true story behind the creation of the Chanel logo, it will forever go down in fashion history as one of the most recognizable and iconic symbols.